Wickedly Enchanted Collection

Where magic meets mischief, and fragrance becomes a story.

Step into a world of spellbinding contrasts with the Wickedly Enchanted Collection, inspired by the iconic duality of two witches whose magic changed everything. This collection celebrates light and shadow, glitter and grit, beauty and bravery — paired together in fragrances that feel as unforgettable as the characters who inspired them.

Each scent blends high-quality, luxurious fragrance notes to create immersive, emotional experiences that feel like stepping into your own piece of Oz. Whether you’re drawn to glowing charm or dark enchantment, there’s a little magic here for everyone.

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💚 Beautiful Tragic

Defiant • Enchanting • Unapologetically Powerful

Inspired by Elphaba

Bold, misunderstood, and quietly full of heart — Beautiful Tragic captures the haunting elegance of a witch who rose above it all.

A dramatic opening of ripe plums, dark cherries, and bright orange sets the tone with fearless intensity.

Soft violet and warm cinnamon weave a veil of floral-spice magic, echoing her fierce loyalty and hidden gentleness.

Anchored by cedarwood and creamy vanilla, this fragrance carries a warm, steady resilience that feels deep, grounded, and beautifully haunting.

Perfect for those who embrace their strength, their softness, and the magic that makes them different.

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💖 Popular

Sparkling • Charming • Effortlessly Enchanting

Inspired by Glinda

Bright, bubbly, and full of charm — Popular sparkles just like the good witch herself.

It begins with a sweet, uplifting blend of citrus and peach, instantly warm and welcoming.

A heart of red and black currants wrapped in blooming jasmine creates a soft, romantic glow that feels sweet, girly, and glamorous.

Beneath the sparkle, amber and tonka add elegant depth, while touches of anise and black tea whisper sophistication behind the glitter.

For anyone who believes kindness is a superpower — and that a little sparkle never hurt anyone.